Scott Sanfilippo's Blog

I’ve found someone who enjoys cruising (on ships guys, come on!) as much as I do. In fact, I think she has a few more sea days under her belt than me and if you think I’m not jealous of that, you’re mistaken! Liz Broussard of the Lone Star State… Read More "“Simply Charmed by this eCommerce Store Owner.” Or, “10 Questions for the Charm Lady.”"

Mark Twain nailed it when he said, “A banker is a fellow who lends you his umbrella when the sun is shining, but wants it back the minute it begins to rain.” I can go on and on about how much I hate banks and the empty suits that run… Read More "“A Letter to Roger Hochschild of Discover Card.” Or, “Latvian Lap Dancers and a VSOP.”"

Who doesn’t love something new? Like a new car, a new boat, a new flavor of Ben & Jerry’s, spinners for your Cadillac or a new feature to your (hopefully) favorite blog! In case you want to get even more email you’re probably never going to read, you can now… Read More "“I Love Things Bright & Shiny.” Or, “Some New Features & 10 Questions with an eCommerce Store Owner.”"

It’s Monday and the inbox is a little full, so instead of a blog post today, I’ll tackle some of your questions that have passed muster for inclusion right here: From email: I’ve had a Yahoo! Store for almost seven years now and I’m looking at moving my store over… Read More "“Leaving Yahoo!, Blogging, Romney, Twitter & Pizza.” Or, “Just Another Monday’s Worth of Email.”"

The longest email I ever got was one of those damn Christmas letters. You know the ones I’m talking about, the ones that are written by the family member who just has to share every intimate detail of their lives with people who could care less. I used to get… Read More "“This is the Longest Email You’ll Read Every Word Of.” Or, “The Wings Suck But Give them Credit for the Email Marketing.”"

A friend of mine invited me over for a cocktail the other night. Knowing that I like martini’s, she pulled her bottle of Ketel One out of the freezer and proceeded to pour. “Wait till you try this,” she said. “Forget olives, try these.” In went a few pickled onions… Read More "“Onions Instead of Olives?” Or, “Building Trust With Your eCommerce Customers.”"

Before you write this off as just another rant about Timeline, hang in there, I’m not going down that road. I happen to like the most hated update to the social networking site but I dislike everyone else clogging up my newsfeed complaining about it. While Timeline may be on… Read More "“Five Things I Hate About Facebook.” Or, “Prepare, the Zombies are Coming!”"

I first started blogging in March 2009 with a post called “Animals Never Forget.” Pretty fitting for a guy who’s career in eCommerce started with a couple of ferrets and a love for all things furry. Since that first post, I’ve written about many things – the political corruption in… Read More "“Me? The Blog of the Week?” Or, “Look at Me Ma, I’m Famous!”"

They’re there every morning. Except Sunday. Three retirees, a funeral director and his young assistant. They take up residence at the McDonalds where they sit at the same table, drink coffee and solve the world’s problems one at a time. “That cockroach in Washington, did you see what he did… Read More "“The Coffee Klatsch.” Or, “A Visit With the Boys.”"

When it comes to building confidence with shoppers online, eCommerce retailers usually don’t have a problem cluttering up their website with badges. Whether it be an icon showing the site is safe from hackers or a badge from a review site showing the number of “stars” customers have given the… Read More "“Quest for a Charlie Sheen Action Figure Doll.” Or, “Put a Telephone Number on Your eCommerce Store!”"