A few years ago I wrote an article about the loan sharks at Western Sky Financial and how they take advantage of unsuspecting consumers with their high interest payday loans. Since writing that piece, it became the second most visited and the top commented page on my site. It also… Read More "“Storm Clouds in the Western Sky Force Loan Sharks to Retreat.” Or, “The Demise of a Predatory Lender.”"
Category: Ramblings
“Multi Channel Marketing Webinar Take Aways.” Or, “Things You Do and Don’t Do To Drive Traffic and Sales.”
Yesterday I had the pleasure of hosting a Solid Cactus webinar where for 90 minutes we discussed various aspects of Internet marketing for eCommerce stores including pay-per-click, search engine optimization, comparison shopping engines, social media and email marketing. I’ve hosted nearly 200 of these things over the years and despite… Read More "“Multi Channel Marketing Webinar Take Aways.” Or, “Things You Do and Don’t Do To Drive Traffic and Sales.”"
“It’s a Bird! It’s a Plane! It’s the Prancercise Lady!” Or, “You’re Never Too Old Build Your Brand.”
Living in south Florida, I’ve become accustomed to the occasional celebrity drive-by. I’ve shared the foot shower with Sylvester Stallone as we rinsed the sand from between our toes after being on the beach. I ate a hamburger a table away from Rod Stewart and his family and downed a… Read More "“It’s a Bird! It’s a Plane! It’s the Prancercise Lady!” Or, “You’re Never Too Old Build Your Brand.”"
“Checking in with an old eCommerce Friend.” Or, “The Path to Online Success isn’t Easy, but does have Rewards!”
I’m sure I’ve told the story once or twice on here about how, by sheer luck, I caught an order going out for the very first Ferret Store customer nearly ten years later. It was one of those moments where I realized that if you provide your customers with good… Read More "“Checking in with an old eCommerce Friend.” Or, “The Path to Online Success isn’t Easy, but does have Rewards!”"
“Reporting for Duty, Sir.” Or, “An Invitation to Get Some Internet Marketing Advice.”
I’ve got some exciting news to share today. No, I’m not pregnant, I’m not getting married and I didn’t begin stem-cell therapy to treat male pattern baldness. Each of those would be considered “exciting,” so maybe this doesn’t fit into that category reserved for things of extreme awesomeness, but it’s… Read More "“Reporting for Duty, Sir.” Or, “An Invitation to Get Some Internet Marketing Advice.”"
“Reflecting on Life Before Facebook.” Or, “Lets Twerk!”
I got to thinking the other day, what was life like before Facebook? I have to admit that I’m growing tired of the social media site that turned us all into voyeuristic animals seeking to quench an insatiable desire to peer into the lives of people we love and lust.… Read More "“Reflecting on Life Before Facebook.” Or, “Lets Twerk!”"
“Where Did That Towel Come From?” Or, “Let’s Be Honest, We’re All Thieves!”
A few years ago I signed up with a company that rewards me with airline miles if I fill out a survey or two a month. Not bad considering I have a ton of miles sitting over there waiting to be transferred over. Yesterday a new survey arrived with the… Read More "“Where Did That Towel Come From?” Or, “Let’s Be Honest, We’re All Thieves!”"
“Bricks and Mortar Stores, It’s Time to Go Online!” Or, “A Lesson From an Appliance Store Owner.”
During my tenure in radio, I remember doing a remote broadcast from an appliance store. As I stood chatting with the store owner while waiting to do the live spot, he saw a older couple walk buy with a copy of the Consumers Reports Buying Guide. “They walk in with… Read More "“Bricks and Mortar Stores, It’s Time to Go Online!” Or, “A Lesson From an Appliance Store Owner.”"
“Western Sky High Interest Payday Loans On Radar of New York State.” Or, “When Interest Rates are Too High.”
It was September 2010 when I first wrote about the loan sharks over at Western Sky Financial who promise financial freedom for those saddled with the need for quick cash. A cursory review of the terms and conditions of these payday loans revealed interest rates that would make Vito Corleone’s… Read More "“Western Sky High Interest Payday Loans On Radar of New York State.” Or, “When Interest Rates are Too High.”"
“One Ringy Dingy.” Or, “How Well Do You Communicate With Your Customers?”
Nothing spoils a relationship with a customer faster than lack of communication. Think about it. There has to be some time in the not-so-distant past when you needed an answer from a company you do/intended to do business with. More than likely you sent an email or left a voice… Read More "“One Ringy Dingy.” Or, “How Well Do You Communicate With Your Customers?”"